Creating an E-rickshaw sharing platform that puts drivers first
Interface Design
Experience Design
Project Brief
Peakhavn, a boutique property for digital nomads in Himachal Pradesh, collaborated with Einheit Design to create a brand identity reflecting the duality of sea and mountains. During my time with Einheit Design, I have frequently worked on elevating Peakhavn's campaign and experience design.
My Role
User Research
User Interface Design
Experience Design
Project Type
Passion Project
Tools Used
Figma
Industry
Transportation
Visiting Peakhavn
Research Stage
Before starting on this project we needed to get a good understanding of the place, the target audience and local competition, so a visit to Peakhavn was organized by einheit design.
Situated on the scenic Dharamshala road, Peakhavn was a beautiful property with a perfect view of the Dhauladhar Range. We thoroughly explored the property and conversed with the manager and staff, noting the issues faced by them and their guests.
This gave us a clear understanding of ..
The Challenge
Peakhavn is situated off the main road, making it difficult for it to attract guests of unaware of its existence. The property struggled with attracting new guests and pitch it's unique positioning as a workcation spot for digital nomads.
The Solution
A Comprehensive Visual Identity
Strategically Placed and Designed Signage and Wayfinding
Social and Print Marketing Campaign
Sub head
Some textual explanantion