Helping this boutique property in Palampur establish itself as haven for creatives.
Visual Identity Design
Merchandise Design
Signage & Wayfinding
Project Brief
Peakhavn, a boutique property for digital nomads in Himachal Pradesh, collaborated with Einheit Design to create a brand identity reflecting the duality of sea and mountains. During my time with Einheit Design, I have frequently worked on elevating Peakhavn's campaign and experience design.
My Role
Visual Identity System
Experience Design
Collateral Design
Social Media Campaign Design
Marketing Campaign & Print Adverts
Signage & Wayfinding
Project Via
Einheit Design
Tools Used
Adobe Illustrator, Figma
Industry
Hospitality
Visiting Peakhavn
Research Stage
Before starting on this project we needed to get a good understanding of the place, the target audience and local competition, so a visit to Peakhavn was organized by einheit design.
Situated on the scenic Dharamshala road, Peakhavn was a beautiful property with a perfect view of the Dhauladhar Range. We thoroughly explored the property and conversed with the manager and staff, noting the issues faced by them and their guests.
This gave us a clear understanding of ..
The Challenge
Peakhavn is situated off the main road, making it difficult for it to attract guests of unaware of its existence. The property struggled with attracting new guests and pitch it's unique positioning as a workcation spot for digital nomads.
The Solution
A Comprehensive Visual Identity
Strategically Placed and Designed Signage and Wayfinding
Social and Print Marketing Campaign
Sub head
Some textual explanantion